1° YEAR MASTER’S OF HOSPITALITY AND TOURISM MANAGEMENT DEGREE (HTM)
March 26th, 09:00 – 12:45, Luciano Scauri
Acquisition Processes
Acquisistion & Destination
The Audit Process
Key indicators and Values to account for as a staring and leading guide
Main Optimization Levers & Opportunities
Human Resources, Processes, Technology, Concept, Marketing, DistributionOrganization, Processes, Marketing Area
March 28th, 09:00 – 12:45, Luciano Scauri
The Planning Process
Setting Goal and Objectives according to forecast & budget, Setting the Key Operation Standard, Evaluation Key Standard impact con Cost, Labour, Guest perception of service, reputation, ADR
Operation Area
Key requirement prior to establish a Manning Guide, Involvement in product and concept determination Demand Management, Operational Processes (centralization or Distribution)
April 4th, 14:00 – 18:00, Luciano Scauri
Management Control
Internal KPI, Introduction to Hotel Industry Analitycs, Definition, Creation, Math. Market KPI, Definition, Creation, Math
Reference Values for Rent, Food Cost, Labour, Utilities, Concept of ROI
Project Work
Based on business game
April 5th, 09:00 – 13:00, Luciano Scauri
Technology
The importance of technology in optimization processes. Analysis of the relevant tools used in key revenue maker department and their involvement. Contemporary PMS, RMS, CRS, Reputation Management, Guest Rooms Booking Engine, Meeting Rooms Booking Engine, Channel Manager, Shopper, Market Demand, Reservation Tools, Benchmark, WI FI Access
Final On Line Test
PC Access Required. On line test on Class Marker, Subscription Required.
